By Larry K. Williams, President and CEO, Technology Association of Georgia

As technology marketing professionals seek innovative and proven ways to market their products and services, the tools available to them continue to evolve. Today’s ever-changing technology offerings require marketing and promotions that are hyper-targeted, impactful, measurable and convey true value.

Join the TAG Marketing Society for their upcoming event on Tuesday, December 5 to learn about some of the tools that are being utilized to achieve results and overall success. Panelists from Atlanta’s MarTech community will explore the intersection of technologies that marketers use and the value and experience their customers can gain from doing business with them.

While the promise of AI is everywhere, panelists from Mailchimp and Salesloft will pull back the curtain and share details with the attendees about the enhancements their developers are shaping with AI – from feature development to product performance – and the ultimate benefits for professional users throughout the marketing community.

If you are MarTech professional looking to gain insight into ways you can enhance your overall marketing strategies or are a product or service innovator, this exciting program is for you. To learn more and to register, visit TAG Marketing Society Event.