Thursday, July 30, 2026
ATLANTA, GA – July 30, 2026 – The Technology Association of Georgia (TAG) today announced the companies selected for the 2026 Fintech South Innovation Challenge, an annual competition showcasing promising Georgia-based startups shaping the future of financial technology.
The selected companies are participating in a four-week mentorship and education program, working with experienced fintech leaders to strengthen their business strategies, refine their presentations, and prepare for the live competition. Three finalists will advance to present before a panel of judges and Fintech South attendees on Tuesday, August 18, at Truist Park in Atlanta.
The winning company will receive a $25,000 cash prize and complimentary admission to the ATDC Accelerate program for one year.
Now in its 12th year, the Innovation Challenge continues to highlight the strength and depth of Georgia’s fintech ecosystem.
“Georgia’s fintech leadership has been built by people willing to challenge established ideas and create what comes next,” said Larry K. Williams, President and CEO of TAG. “Through the Innovation Challenge, TAG is helping emerging companies connect with the expertise, visibility, and relationships they need to grow. Their work strengthens Georgia’s position as a global fintech powerhouse and advances our Vision 2030 goal of establishing Georgia as a global hub of innovation.”
The companies selected for the 2026 Innovation Challenge cohort are:
“The Innovation Challenge gives emerging companies an opportunity to sharpen their ideas, learn from experienced industry leaders, and connect with the broader fintech community,” said Reese Porter, General Counsel, Alogent, and Co-Chair of the Innovation Challenge. “This year’s class reflects the entrepreneurial talent and forward-thinking solutions that continue to strengthen Georgia’s position as a global fintech leader.”
The Innovation Challenge Finals will take place during Fintech South 2026 on Tuesday, August 18, at Truist Park. This year’s conference, themed Where Money Moves, will convene fintech leaders, innovators, investors, financial institutions, and policymakers for a full day of programming focused on the future of financial services.
About Fintech South
Fintech South is the Southeast’s premier financial technology conference, bringing together leaders from across payments, banking, lending, investing, insurance, cybersecurity, and emerging financial technologies. Hosted by the Technology Association of Georgia, the event highlights Georgia’s leadership as “Transaction Alley,” where more than 70 percent of U.S. payment transactions are processed. Fintech South serves as a platform for industry collaboration, innovation, and conversations shaping the future of financial services. www.fintechsouth.com
About the Technology Association of Georgia (TAG)
The Technology Association of Georgia (TAG) is the state’s leading technology organization dedicated to connecting, promoting, influencing, and educating Georgia’s innovation economy. TAG serves more than 30,000 members through professional societies, signature events, workforce development initiatives, and public policy leadership. Through its work, TAG helps position Georgia as a global hub of innovation and strengthens the state’s leadership across technology industries. Learn more at www.tagonline.org.
